Agam Berry breaks down Cashvertising, the best modern copywriting book available

When absolute ad master Drew Eric Whitman wanted was first getting started reading advertising, he was dismayed to learn that all of the “top level” copywriting books and advertising books came from an era long gone past – many of them literally written 10, 20, or even 50 years or more ago. Not content with the way that modern resources hadn’t kept pace with modern times, he set out to create hands down the world’s best modern copywriting book with Cashvertising – and has done just that according to Agam Berry. Cashvertising simplifies the ad process dramatically Stripping out and ripping out all of that “extra noise” that modern ad agencies are paying close attention to – the kind of creative flair that doesn’t cause floods of targeted traffic...